Honda AU Autumn Campaign top.png

Honda AU Autumn Campaign

The Brief:

Integra were asked to come with a way of creating incremental service work for Honda dealers by attracting back lapsed customers.

The response:

We developed a National campaign whereby customers that had not been to a dealership within the past 9 months were sent a thought provoking postcard containing an offer & call to action. 8500 cards were designed, printed and mailed across Australia.